It is very important that you understand your Pinterest Analytics for you and your business profile.
Use Pinterest Analytics to refine your Pinterest strategy and get better performance.
Pinterest Analytic tools help you measure Pin performance, analyze traffic and learn more about what your customers want.
Once you've claimed your website and social accounts, Pinterest Analytics will also show important information about traffic from other channels. You'll see how much traffic your site gets, which content people save from your social channels and more.